Download e-book for iPad: Agequake: Riding the Demographic Rollercoaster Shaking by Paul Wallace

By Paul Wallace

ISBN-10: 0585355495

ISBN-13: 9780585355498

ISBN-10: 1857881923

ISBN-13: 9781857881929

ISBN-10: 1857881931

ISBN-13: 9781857881936

This is often the first-ever, really international, indepth examine the large results of the demographic rolllercoaster and what it potential for employment, investments, new enterprise improvement, advertising and the commercial energy map of the area.

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Additional resources for Agequake: Riding the Demographic Rollercoaster Shaking Business, Finance, and Our World

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As a result, the ratio of 40- and 50-year-olds to the adult population as a whole has been broadly stable in the 1980s and 1990s. The big rise is scheduled for the next 10 years as the generation born in the 1960s turns 40 (see Figure 10). Since European baby booms were weaker and shorter than those in North America, the overall upswing in the key age group for acquiring financial assets is not as large as in the US. But over the next decade, FINANCIAL ROLLERCOASTER 49 the rise in the ratio of 40- and 50-year-olds to the adult population will just about match the second lap of the American increase.

In a striking analogy, demographer James Vaupel compares the evolutionary paradox of rising longevity to unmanned space probes that carry on working after their initial mission is completed. The Voyager spacecraft, launched in 1977, were designed with a five-year lifespan to fly past Jupiter and Saturn. 10 So with humans: the design may simply be to meet the demands of successful reproduction, but it is sturdy enough to allow many years of `surplus' living. As if to make the point, 1998 saw the triumphant return to space of astronaut-turned-senator-turned-ageing-guinea-pig John Glenn at the age of 77.

American equity culture has spread to Europe. As in the US, baby boomers have crossed the Rubicon. On the side they have left, their interests as workers were paramount. On the side they have reached, their interests as investors come first. Now that Europeans are asserting their rights as savers and investors as well as wage earners, they have served notice on economic systems that waste capital. Low returns are no longer tolerated. This development has brought to a summary close a brief debate in the mid-1990s about the supposed superiority of `stakeholder capitalism', a term borrowed from management consultants.

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Agequake: Riding the Demographic Rollercoaster Shaking Business, Finance, and Our World by Paul Wallace

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